THE|TIDES

René Eijdenberg


Branding, Marketing and Communciations.

René Eijdenberg is a dedicated partner of The|Tides and one of its experts in brand development and brand positioning, marketing and communications. René is a true professional in his field, known for his inspiring capabilities, his broad strategic knowledge and smart creative skills. He gets energized by creating breakthrough's in peoples perspectives in defining a brand that expresses the vision and potential of the business owner and entrepreneur. He approaches this in all of its facets, whether it is about creating a new vision and mission, an exciting new business concept, a sustainable innovation,  a more committed culture or a more dedicated leadership in leading a brand to its future success. Change management, executive coaching and leadership development are therefore also an important part of his tool box.


Rene was 'born' in the marketing of retail and services. 'He journeyed through the world of  branding and communications with Ogilvy & Mather and Young & Rubicam and learned the essentials of change management within KPMG. Through the years Rene has advised leading brands in Retail, Finance, Health & Wellness, Automotive, Telecommunications, Media and Entertainment.